Bas merupakan salah satu pengangkutan awam yang selalu digunakan di Malaysia.Penggunaan bas dapat memberikan banyak faedah seperti mengurangkan kesesakan lalulintas dan mengurangkan pelepasan asap karbon.Malangnya,Di Pulau Pinang terutama di kawasan Nibong Tebal,jumlah pengguna harian yang menggunakan bas amat rendah dikalangan orang muda, Jadi,dalam mengenal pasti fator yang mempengaruhi persepsi terhadap Congestion Alleviation Transport (CAT) dan cadangan untuk meningkatkan bilangan pengguna terhadap servis CAT , Perbincangan Kumpulan Berfokus (FGD) digunakan kepada responden di kalangan penuntut di institusi tinggi sekitar laluan CAT.Dalam kajian ini,tiga instiusi telah dipilih iaitu Kolej Vokasional Nibong Tebal (KVNT) , Institut Latihan Perindustrian Arumugam Pillai (ILP) dan Universiti Sains Malaysia (USM) Kampus Kejuruteraan.Sebanyak 10 hingga 20 orang responden telah dipilih secara rawak daripada setiap institusi.Daripada hasil perbincangan , beberapa elemen telah dikenal pasti iaitu dari sudut pejadualan , pengurusan masa , pengaksesan , strategi pemasaran , keselamatan dan sebagainya.Hasil analisa daripada tiga institusi pengajian tinggi ini termasuklah faktor-faktor utama yang mempengaruhi pengguna terhadap Servis CAT dan cadangan yang diberikan merupakan alternatif terbaik dalam meningkatkan penggunaan CAT dalam kalangan orang muda.Kesimpulannya,hasil kajian mendapati ramai orang muda yang ingin mencuba Servis CAT ini namun kekurangan maklumat dan strategi pengiklanan yang kurang berkesan menghalang keinginan mereka untuk mencuba Servis CAT Nibong Tebal.
_______________________________________________________________________________________________________
Bus is one of the common public transport used in Malaysia. The usage of a bus will give a lot of benefits such as will reduce the congestion and reduce carbon emission. Unfortunately, in Penang especially Nibong Tebal, the total daily ridership was so low among the youth. So, in order to identify the factors affecting youth’s perception towards Congestion Alleviation Transport (CAT) and the suggestion to increase the ridership of CAT Services, Focus Group Discussions(FGD) was used for the respondents at high institutions around the CAT Nibong Tebal’s route. This is because, in this way the answer and respond would be more clear and no limit. Three institutions were chosen to join this research were Kolej Vokasional Nibong Tebal (KVNT), Institut Latihan Perindustrian Arumugam Pillai(ILP) and Engineering Campus, Universiti Sains Malaysia(USM). A number between 10 to 20 respondents were chosen randomly from each institution..From this study, several elements were found in term of schedule, time management, accessibility, marketing strategy, safety and so on. The results obtained through this analyse from the three institutions are including the main factors affecting the ridership and the best alternative to increase the ridership of CAT Services among the youth.Finally, the findings from the study are, youths really want to try this CAT Services but lack of information and inefficient advertisement strategy limits their eagerness to use CAT Nibong Tebal.
Factors affecting youth’s perception towards congestion alleviation transport(cat) in seberang perai selatan / Nurul Najihah Fadzil